Fueling Content Marketing

The Challenge

With more than 70 million users in nearly 100 countries, Mitel is a global market leader in business communications, powering more than two billion business connections with cloud, enterprise, and next-gen collaboration applications. The company has an in-house marketing team that plans and executes a multi-layered marketing strategy with multiple campaigns focused on promoting its extensive products, solutions, and services. To deliver on key objectives, it needs to generate a continuous stream of content for its content marketing programs.

The Approach

Aragona Agency provides a team of writers that Mitel can rely on to generate a variety of content for any of its content marketing campaigns and programs. With extensive experience writing about how cloud, communications, and collaboration technologies can be applied to enable businesses of all sizes to improve operations, the team delivers content that effectively positions Mitel’s unique value propositions. On an ongoing basis, Aragona fuels Mitel’s content marketing efforts with informed and effective marketing content and production design for:

  • Email campaigns
  • Blogs
  • Product and solution brochures
  • Case studies
  • Briefs
  • Guides
  • White papers
  • E-books
  • And more

The Result

Aragona Agency’s content generation and production design services enable the Mitel marketing team to deliver strategic content for campaigns and programs on time and on budget. With Aragona, the Mitel marketing team is able to meet its content marketing objectives and promote its products, solutions, and services efficiently and effectively.

Make
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Happen

Whether you need support for just one project, a marketing department on call, or anything in between, we work with you and your team to tailor our processes and services to your unique needs, objectives, and vision. We’re ready when you are.

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